Análitica de SeriadaDeciphering trends in mobile search / | |
| Autor: | Kamvar, Maryam. |
| Tema(s): | |
| Resumen: | Understanding the needs of mobile search will help improve the user experience and increase the service's usage. An analysis of search data from a large US carrier showed that cell-phone subscribers are typing longer queries in less time and clicking on more results. Just as computer-based Web search has been a gateway to increased data consumption, demands for anytime, anywhere data access. With 76 percent of the US population, or 233 million people, subscribing to cell-phone service 2006 (http:ctia.org/media/industry_info/index.cfm/AID/10323), the potential impact of wireless applications is enormous |
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Electrónica y Telecomunicaciones
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Understanding the needs of mobile search will help improve the user experience and increase the service's usage. An analysis of search data from a large US carrier showed that cell-phone subscribers are typing longer queries in less time and clicking on more results. Just as computer-based Web search has been a gateway to increased data consumption, demands for anytime, anywhere data access. With 76 percent of the US population, or 233 million people, subscribing to cell-phone service 2006 (http:ctia.org/media/industry_info/index.cfm/AID/10323), the potential impact of wireless applications is enormous
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