TY - BOOK AU - Simchi-Levi,David AU - Bramel,Julien AU - Chen,Xin TI - The logic of logistics : : theory, algorithms, and applications for logistics and supply chain management / T2 - Springer series in operations research SN - 9780387221991 U1 - 658.5 PY - 2005/// CY - New York : PB - Springer, KW - ADMINISTRACION DE LA PRODUCCION KW - INVESTIGACION OPERACIONAL KW - LOGISTICA EMPRESARIAL N1 - Industrial N2 - In recebt years logistics and supply chain management have been the focus of executive meeting, business columns and research institutes as never before. The importance of integrated, globally optimized supply chains is well understood and executives have discovered the impact on business performance that can be achieved by effectively managing their supply chains. At the same, time, information and communications technologies, in particular the Internet, provide access to comprehensive data from all parts of the supply chain. Finally, the increase in the level of outsourcing and globalization suggests both opportunities and risks; The result is a timely and authoritative survey of the field that many practitioners and researchers will find to be and invaluable companion to their work ER -