Innovation and entrepreneurship : practice and principles /

Drucker, Peter F.

Innovation and entrepreneurship : practice and principles / Peter F. Drucker - 277 páginas ; 13 x 20 cm. 3 ejemplares

I. The practice of innovation. 1. Systematic entrepreneurship. 2. Purposeful innovation and the seven sources for innovative opportunity. 3. Soucrce: the unexpected. 4. Source: incongruties. 5. Source: process need. 6. Source: industry and market structures. 7. Source: demographics. 8. Source: changes in perception. 9. Source: new knowledge. 10. The bright idea. 11. Principles of innovation. II. The practice of entrepreneurship. 12. Entrepreneurial management. 13. The entrepreneurial business. 14. Entrepreneurship in the service institution. 15. The new venture. III. Entrepreneurial strategies. 16. Fustest with the mostest. 17. Hit them where they ain't. 18. Ecological niches. 19. Changing values and characteristics. Conclusion: the entrepreneurial society.

Industrial

9780060851132


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